The Myths of Innovation

by Scott Berkun
The Myths of Innovation cover
Good Books rating 4.17
Science and Innovation
Technical
  • ID: 3705
  • Added: 2025-10-18
  • Updated: 2025-10-18
  • ISBN: 9781449399436
  • Publisher: O'Reilly Media
  • Published: 2010-08-13
  • Reviews: 3

The Myths of Innovation takes you on a humorous and fast-paced journey through the history of ideas, challenging the false stories often used to explain how ideas change the world. Author Scott Berkun reveals where ideas come from, why most people resist them, and how great managers foster innovation. This updated edition includes new chapters on applying these insights, making it a must-read for anyone looking to understand and drive innovation. With endorsements from notable figures like Guy Kawasaki and Don Norman, this book has been influential in various industries and academic settings. It offers a fresh perspective on problem-solving and idea generation, making it both entertaining and enlightening for readers.

Reviews
Medium · Hugo de Sousa · 2025-10-18
entertaining 4.00

This book is an entertaining and thought-provoking read that challenges common misconceptions about innovation. It is highly readable and makes for an engaging travel companion.

Hugo de Sousa found this book to be an entertaining and thought-provoking read, perfect for travel. They appreciate how it challenges common myths about innovation and presents the topic in a highly readable manner. The book's engaging style makes it an enjoyable companion for long trips, and its insights are both thought-provoking and practical. The reviewer highlights the book's ability to debunk popular beliefs about innovation, making it a valuable read for anyone interested in the subject.

Quick quotes

    Entertaining and thought-provoking read!

    This book was my travel companion during my recent holidays in Austria, Hungary, and Slovaquia.

    It challenges common myths about innovation and presents the topic in a highly readable manner.

Visionary Marketing · 2022-10-28
powerful 4.50

This book is a must-read that clearly outlines the dos and don'ts of innovation without relying on dubious principles. It is more powerful than most books in the field.

The reviewer from Visionary Marketing considers this book a must-read, praising its clear and practical guidelines on innovation. They appreciate that it avoids dubious principles and provides powerful insights that are more impactful than many other books on the subject. The book is seen as a valuable resource for understanding the complexities of innovation, offering practical advice that is both relevant and actionable.

Quick quotes

    His book is not based on dubious principles but spells out clearly the dos and don't of innovation.

    It's a lot more powerful than most books on innovation.

    It's a must-read for anyone interested in the subject.

Experiencing Information · 2008-02-03
insightful 4.00

This book dissects and debunks the perceived simplicity of innovation, revealing its true complexity. It is a thorough and insightful exploration of the subject.

The reviewer at Experiencing Information highlights how this book effectively dissects and debunks the perceived simplicity of innovation. They appreciate the thorough and insightful exploration of the subject, revealing its true complexity. The book is seen as a valuable resource for understanding the intricacies of innovation, offering a deeper understanding of the process and its challenges.

Quick quotes

    Scott Berkun dissects and debunks the perceived simplicity of innovation.

    Reveals its true complexity.

    Overall, a thorough and insightful exploration of the subject.

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