The book is criticized for its repetitive and simplistic approach to sales training, which the reviewer finds unoriginal and unhelpful.
The reviewer finds the book's approach to sales training repetitive and simplistic. They argue that the book beats the dead horse of 'sales dogs' from the title into the ground by attributing individual sales styles to breeds of dogs. This approach is seen as unoriginal and unhelpful, as it does not provide any new insights or practical advice. The reviewer feels that the book could have delved deeper into the nuances of sales techniques and provided more actionable advice. Overall, they find the book to be a disappointment and not worth the read.
Quick quotes
This book is garbage.
It beats the dead horse of "sales dogs" from the title into the ground by attributing individual sales styles to breeds of dogs.
The book could have delved deeper into the nuances of sales techniques and provided more actionable advice.