The book provides practitioners with the insight needed to make educated design decisions, especially when faced with tradeoffs. It is praised for its practical advice and valuable insights.
This book is a fantastic resource for practitioners looking to make informed design decisions. It provides valuable insights into the cognitive and emotional aspects of design, helping designers navigate complex tradeoffs. The practical advice offered is particularly useful, making it a go-to resource for anyone in the field. The book's emphasis on understanding the user's perspective is both enlightening and practical. Overall, it's a must-read for anyone serious about user interface design.
Quick quotes
Gives practitioners the insight they need to make educated design decisions when confronted with tradeoffs, including competing design rules, time constraints, and other factors.
Take fundamental principles of psychology, illustrate them with examples from everyday life, combine with fundamental principles of design.
Stir gently to aid understanding, and add a dash of wit to make the learning process enjoyable.